Are both necessity and opportunity the mothers of innovations?

Gili Greenbaum, Laurel Fogarty, Heidi Colleran, Oded Berger-Tal, Oren Kolodny, Nicole Creanza

Research output: Contribution to journalComment/debate

2 Scopus citations


Baumard's perspective asserts that "opportunity is the mother of innovation," in contrast to the adage ascribing this role to necessity. Drawing on behavioral ecology and cognition, we propose that both extremes - affluence and scarcity - can drive innovation. We suggest that the types of innovations at these two extremes differ and that both rely on mechanisms operating on different time scales.

Original languageAmerican English
Pages (from-to)e199
JournalBehavioral and Brain Sciences
StatePublished - 20 Nov 2019


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