@inbook{7120fb85bb724831bfa0e2ee56bc3dd0,
title = "Branding the university: relational strategy of identity construction in a competitive field",
author = "GS Drori and G Delmestri and A Oberg",
year = "2013",
language = "American English",
isbn = "978-185578-194-8",
volume = "86",
series = "Wenner-Gren International Series",
publisher = "Portland Press, Ltd.",
pages = "137--147",
editor = "Engwall, \{ Lars \} and Scott, \{Peter \}",
booktitle = "Trust in Universities",
address = "United Kingdom",
}