Abstract
Ekphrasis is a well-known term alluding to the process of verbalizing a visual representation. However, as part of the design process, industrial designers conduct what we wish to call “exphrasis” – a process by which a written account (a “brief,” in designers’ “lingua”) is converted into a designed material object. We wish to introduce this concept as applied theoretical knowledge in the work of designers and visual researchers alike, claiming that it may enhance creativity stemming from a conscious process of reflection. Through a comprehensive analysis of the differences between the two terms, we will demonstrate the applicability of the term “exphrasis” as a creative and resourceful industrial tool.
Original language | English |
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Pages (from-to) | 185-202 |
Number of pages | 18 |
Journal | Design and Culture |
Volume | 7 |
Issue number | 2 |
DOIs | |
State | Published - 2015 |
Bibliographical note
Publisher Copyright:© TAYLOR & FRANCIS 2015.
Keywords
- Design theory
- Ekphrasis
- Industrial design
- Visual culture