Original language | English |
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Title of host publication | The International Encyclopedia of Communication Research Methods |
Editors | Jörg Matthes |
Publisher | wiley |
ISBN (Print) | 978-1-118-90176-2 |
DOIs | |
State | Published - 1 Nov 2017 |
Abstract
Frames are “central organizing ideas” that provide context, structure, and meaning to information, facilitating a specific interpretation of an issue. Counting among the most popular ideas in communication study in recent years, variants of frame analysis have developed within a variety of disciplines inside and outside of communication. Methodologically, qualitative as well as quantitative approaches to frame analysis can be organized along three dimensions: their capture of latent versus manifest meanings, their adherence to inductive versus deductive processes, and their focus on generic or issue-specific frames. Increasing numbers of studies using frame analytic techniques have resulted in a contested a