Generic promotion of citrus: strengthening consumer perception of the positive aspects of citrus consumption by emphasizing its health benefits

O Sagee, EM Berry

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageAmerican English
Title of host publicationFAO Committee on Commodity Problems
Subtitle of host publicationIntergovernmental Group on Citrus Fruit
Place of PublicationRome (Italy)
PublisherUnited Nations Publications
StatePublished - 10 Apr 1996

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