How do revolutions emerge? Lessons from the fosbury flop

Jacob Goldenberg*, Oded Lowengart, Shaul Oreg, Michael Bar-Eli

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

9 Scopus citations


In 1968, a young high jumper named Dick Fosbury revolutionized his field by winning the Olympic gold medal with a back-first flop that he himself had invented. Through an in-depth analysis of the case of the Fosbury flop, we explore the process through which radical innovations can be achieved. Observations relating to the evolution of radical innovations are highlighted, and similarities between this case and a variety of well-known business cases are discussed.

Original languageAmerican English
Pages (from-to)30-51
Number of pages22
JournalInternational Studies of Management and Organization
Issue number2
StatePublished - 1 Jul 2010
Externally publishedYes


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