Abstract
In this paper, we solve the problem of optimal control of products diffusion by quality in a context of monopolistic competition. To do so, we introduce a dynamic demand function leaning on two hypotheses: first, price acts a signal of quality; second, demand is more sensitive to quality than to price. Using the maximum principle of Pontryagin, we then characterize the optimal dynamic trajectory of quality and its qualitative properties.
| Original language | English |
|---|---|
| Pages (from-to) | 31-38 |
| Number of pages | 8 |
| Journal | European Journal of Operational Research |
| Volume | 106 |
| Issue number | 1 |
| DOIs | |
| State | Published - 1 Apr 1998 |
| Externally published | Yes |
Keywords
- Diffusion
- Innovation
- Optimal control
- Product planning
- Quality
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