Abstract
This paper is based on data from Israel showing that beliefs, lifestyle and ability to cook Ê affect food consumption patterns. The intensity of belief is especially important, and more devout followers Ê
present unique market opportunities. Time-constrained consumers will pay for extra convenience. Ê
Food marketers should know their consumers’ beliefs and constraints.
Ê
present unique market opportunities. Time-constrained consumers will pay for extra convenience. Ê
Food marketers should know their consumers’ beliefs and constraints.
Ê
| Original language | American English |
|---|---|
| Pages (from-to) | 9-11 |
| Number of pages | 3 |
| Journal | Agricultural and Resource Economics Update |
| Volume | 8 |
| Issue number | 2 |
| State | Published - 2004 |
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